About

Founded by Lino Cayetano, Philip King and Shugo Praico, Rein Entertainment is a content creation and production company that aims to create and produce stories that resonate with the Filipino and global audience. The company employs an innovative business model that foster creativity and innovation allowing it to build a portfolio of original concepts ready for production.

Started by friends who work in various capacities in advertising, television, cinema, professional sports, entertainment law, film merchandise and collectibles; they envisioned a boutique production house where writers and creators can develop their material more independently and focus on creating, developing and producing intimate stories for their audience.

Since its inception in 2017, Rein Entertainment has produced a total of four quality narrative series and a digital film streaming in several OTT platforms. Among them was the acclaimed socio-political thriller “Bagman,” with its 2 seasons streaming in both NETFLIX Asia and ABS-CBN’s iWANT. Its lead star, Arjo Atayde, for his role in the series became the first Filipino to win the Best Actor award at the prestigious Asian Academy Creative Awards in 2020. The youth-oriented drama mystery “Section Saint Valentine: The Disappearance of Divine,” streaming in WeTV and iFLIX Philippines was another pioneering series from Rein Entertainment as it was WeTV’s first ever Filipino Original Series, shot and produced during the height of the pandemic. “BetCin,” an LGBTQ+ themed romantic comedy series, the recent creation from Rein Entertainment, was another WeTV original streaming not only in Asia but also in North America, Europe, the Middle East, and other regions worldwide via the iFLIX and TenCent app. The series was well-received by its audiences locally and abroad as it consistently stayed on the platform’s most-viewed titles.

Overseeing the production process of Rein Entertainment are Shugo Praico and Philip King, veterans from the industry who have collectively been working in Philippine mainstream Film and Television for over 30 years. They have developed, written, directed and been involved in various capacities with some of the biggest hits in local Film and Television. Alongside Shugo Praico and Philip King are Charmaine Guzman, one of Rein Entertainment’s pioneer producers who manages the day-to-day operations of the company, and Aron Jay Oyong, company’s Associate Producer and Technical Specialist.