Rein Entertainment is a multi-service content creation company that aims to create and produce stories that resonate with the Filipino and global audience. The company employs an innovative business model that foster creativity and innovation allowing it to build a portfolio of original concepts ready for production.
Started by friends who work in various capacities in advertising, television, cinema, professional sports, entertainment law, film merchandise and collectibles; they envisioned a boutique production house where writers and creators can develop their material more independently and focus on creating, developing and producing intimate stories for their audience.
Overseeing the production process of REIN Entertainment are three veterans of the local Entertainment industry. Shugo Praico, Philip King and Lino Cayetano have collectively been working in Philippine mainstream Film and Television for over 30 years. They have developed, written, directed and been involved in various capacities with some of the biggest hits in local Film and Television.